on life and leadership
Don’t mistake logo for brand. Your logo is not your brand. It is only a part of your brand. It is a representation of who you are. More like the hairstyle you wear that sets you apart from other people. It is your dress style and your walk that your friends use to spot you from …
Continue reading “More Than Logo; Understanding And Translating Your Brand”
. “In the event of an emergency get your oxygen mask on first before assisting children… and passengers acting like them. Welcome to Lanseria Airport, if this is not where you want to be, you’ve got some serious issues…” You will hear something like this on a typical Kulula flight. Kulula, a South African domestic …
Continue reading “Brand Integrity; A Secret To Brand Loyalty”
People love brands for different reasons. Like the old saying goes, “Different strokes for different folks”. People have their reasons for preferring brands to others. The biggest reason people love the brands they do, is because they are a reflection of something about them or something they aspire to. If your favorite brand were a …
In the previous post, on speaking and microphones we looked at how speakers need to work with microphones. If you have not checked it out, I suggest you do. While speaking is the primary medium of communication, a lot more contributes to it. Being a great speaker involves more that just actual speaking but everything …
I read and follow blogs to sharpen my thinking, learn and grow. Check out the other reasons I read and follow blogs here. There are some things that I find annoying and try not to do for you, the community that reads my posts. There is no one best way to blog. Different things work …
