goodbye blessingmpofu.com. hello…?

It doesn’t feel like I’ve been blogging for long until I look at dates. By “blogging” I mean publishing consistently. I’ve always had a desire to write. I remember messing around on WordPerfect after accessing it from MS-DOS. I remember scribbling in notebooks I bought to write on subjects that consumed my early teen mind. […]

Leaders: Brand Reputation Lines of Offence And Defence

Your brand or organisation’s reputation is integral to its fate. I’ve written about how your “products”, whatever they are, are critical components for a healthy reputation. In the mix are leaders. Leaders have the responsibility to not only express and embody their enterprise’s brand to those they lead, in their enterprise, but also to the world. […]

Protecting Brands, Works and Reputation: (A Case Study?)

I think this makes for a great case study about how artists manage their work as well as how brands protect their reputation. Euodia Roets of Touchee Feele says she was in discussions with Woolworths South Africa about some design work. You can check out Euodia’s allegations here Woolworths, eventually didn’t take her designs, but […]

@BlackBerryZA’s #Fail and @Twitter’s Next Frontier

Of all the promoted tweets I’ve seen in my feed I’ve never felt sorry for BlackBerry (or is it) one of South Africa’s campaigns. #BlackBerry #Z10 #Q10 or #Q5? Which one do you have your eye on? http://t.co/hXokQ4zlis — BlackBerry SA (@BlackBerry_ZA) September 13, 2013   For the most part there isn’t a problem with […]