on life and leadership
In part one of How To Ask Great Questions for Great Learning and Great Leadership, we explored two things to that help in asking questions. Read the post here. Great questions are the basis for great learning. Consider them as tools. Tools are only as effective as how well they are maintained and used. The more …
Continue reading “How To Ask Great Questions for Great Learning (Part 2)”
Don’t mistake logo for brand. Your logo is not your brand. It is only a part of your brand. It is a representation of who you are. More like the hairstyle you wear that sets you apart from other people. It is your dress style and your walk that your friends use to spot you from …
Continue reading “More Than Logo; Understanding And Translating Your Brand”
. “In the event of an emergency get your oxygen mask on first before assisting children… and passengers acting like them. Welcome to Lanseria Airport, if this is not where you want to be, you’ve got some serious issues…” You will hear something like this on a typical Kulula flight. Kulula, a South African domestic …
Continue reading “Brand Integrity; A Secret To Brand Loyalty”
People love brands for different reasons. Like the old saying goes, “Different strokes for different folks”. People have their reasons for preferring brands to others. The biggest reason people love the brands they do, is because they are a reflection of something about them or something they aspire to. If your favorite brand were a …
For anything to become greater, you have to not only identify its limitations. Whether it’s a team, a system or a product, it will never be any greater without it being critically looked at. ‘Critical’ has become a synonym, for mean or nasty.
